Top Best Coffee Brand in India
Coffee is one of the most preferred beverages in India. Since ages, it has been amongst the favorite beverages which has been pleasing different palates with its wonderful flavors and preparations. India is the producer of the finest coffee in the world and ranks on fifth position in coffee production in the world. States like Kerala, Karnataka and Tamil Nadu have been contributing to the production of the richest coffee in the world.
The trend of consuming coffee has seen new twists and turns with the advent of various coffee joints all across the country. Coffee café chains like Barista, Café Coffee Day and Indian Coffee House have contributed a lot to the popularity of coffee by blending it with different flavors.
Top Coffee Brands Ruling the Market in India
Though there are various regional brands but there are a few national brands which rule the Indian Coffee market. The major best coffee brands of India have been discussed below:
Nescafe is surely a best coffee brand in India which rules the domestic coffee markets. Owned by Nestle India, Nescafe enjoys the maximum share in the Indian coffee market which amounts to 55%. This company also holds a record of selling the highest numbers of 700m cups of cold and hot coffee per day. The company has experimented with its marketing strategy by installing coffee vending machines at different public places which include restaurants, cinema halls and offices etc.
Bru is another very popular coffee brand in India which belongs to the family of Hindustan Unilever. Since 1969, when it was introduced in the markets of India, it has been ruling the hearts of Indian coffee lovers with its wonderful taste and texture. In 2008, it even bagged the first rank in the Indian coffee market by pushing Nescafe to the second position by using their marketing campaign in full swing and setting up coffee vending machines at every possible public place. At present, the market share of this pioneer of instant coffee in the domestic market is around 49.6% which is quite close to its competitor.
Tata Coffee is the largest coffee producer and exporter of India and also one of the largest integrate coffee producer in the world. It owns 19 different coffee estates in the Southern India and participates actively in every process of coffee making which ranges from growing coffee to curing coffee and marketing it in the markets with wonderful value additions. From coffee beans to green coffee, they produce and market every kind. They have established popular brands in the domestic market for Instant coffee and for retailing coffee to coffee lovers across the country and also abroad.
It is always interesting to read about the facts and figures related to your favorite brands. This information of Indian coffee brands is surely very interesting and appealing for the Indian coffee lovers.
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